HWZ: New Head of the Communication Program
Bernhard Schweizer will take over as head of the Bachelor's degree program in Communication with over 500 students at the HWZ Hochschule für Wirtschaft Zürich as of January 2015.
Its current director, Cyril Meier, will remain responsible for the overarching "Center for Communications" as well as a member of the Executive Board, according to a statement. The Board of Directors also entrusts him with the further development of the HWZ's offering.
Bernhard Schweizer, 49, has been a lecturer in investor relations and business administration at the HWZ since 2007. He studied political science at the University of St. Gallen (lic.rer.publ.) and completed an International Management Program at the Leonard Stern School of Business at New York University. His career path led him via the NZZ (business editor) and PR consulting (with a focus on investor relations in two leading PR agencies) to the position of Head of Group Communications / Investor Relations at the listed company Gurit from 2002 to 2014. In 2004, Bernhard Schweizer founded Sensus Communication Consultants in Zurich with partners, where he continues to work on a part-time basis. He has also been a member of the final jury for the best Swiss annual reports since 2009.
Over 700 students in the field of communication
The Bachelor's degree program in Communication at the HWZ is a four-year interdisciplinary training program in marketing and corporate communication, which is conducted exclusively on a part-time basis. It was developed in 2003 by Cyril Meier and has been managed ever since. With additional, continuously expanded study programs in the Center for Communications (Masters of Advanced Studies, Certificates of Advanced Studies), the HWZ has advanced during this time to become one of the largest educational institutions for communications in Switzerland, with over 700 students (training and continuing education) in this field today.
