Jaron expands its range and strengthens its team
The online marketing agency Jaron is expanding its services and strengthening its team with the addition of Lauren Cetina and Oliver Schibli.
"We have noticed a marked increase in demand for professional services from agencies," says Peter Strassmann, founder and partner of Jaron. Online media expertise is usually quite high in media, creative and web agencies, but resources are scarce. Since October 1, Jaron has been offering a wide range of services as an intermediary and outsourcing partner.
The range of services covers the entire spectrum of online media services: Media consulting, media planning, media buying, campaign management, ad serving, performance measurement and search engine marketing. Agencies can purchase these services as a complete package or on a modular basis. If, for example, know-how and resources for media planning and buying are available in-house, Jaron takes over the setup, implementation and tracking of the campaign. Another new addition is a partnership with Facebook, where Jaron can book all forms of advertising.
New to the team is Lauren Cetina, who gained her experience at Zed digital and Assai Dialog + Digital. Oliver Schibli will also join Jaron as a partner on November 1. In his career to date, he has held leading positions at Bluewin, Blick online, Tilllate and Web2com.
The range of services covers the entire spectrum of online media services: Media consulting, media planning, media buying, campaign management, ad serving, performance measurement and search engine marketing. Agencies can purchase these services as a complete package or on a modular basis. If, for example, know-how and resources for media planning and buying are available in-house, Jaron takes over the setup, implementation and tracking of the campaign. Another new addition is a partnership with Facebook, where Jaron can book all forms of advertising.
New to the team is Lauren Cetina, who gained her experience at Zed digital and Assai Dialog + Digital. Oliver Schibli will also join Jaron as a partner on November 1. In his career to date, he has held leading positions at Bluewin, Blick online, Tilllate and Web2com.
