Northwestern Switzerland pages revised
Going forward, the AZ Nordwestschweiz websites will feature a clearer structure, making them more reader-friendly and offering more regional content.
The news from the regions will be expanded in terms of content and given greater visual weight. Opinion articles and comments will also be given a more prominent place on the homepage, as will reader comments. Overall, all topic areas are clearly structured and the most important topics and news in a section are summarized in a compact format.
At the top of the Home page There is a "showcase" with the best and latest stories of the hour. The "My community" section has been significantly upgraded in terms of content and appearance. The community section summarizes opinions, blogs, reader comments and Twitter posts from the region in a compact format. Sport is given more weight and now features tables, club dossiers and lots of live coverage.
"With the new newspaper layout at the end of June, we also focused on classification and consolidation in the regions. We are continuing along this path with the websites in order to significantly broaden the use of our strong brands with their local roots and increase user loyalty", said Rolf Cavalli, Head of Digital Media Northwestern Switzerland and Deputy Editor-in-Chief in a press release.
