Swiss brand presence in Payerne

Aroma implemented Swiss's brand identity at Air 14 in Payerne.

100 years of Swiss Air Force, 50 years of Patrouille Suisse: At Air 14, which takes place from August 30 to September 07 in Payerne, there is every reason to celebrate. The anniversaries will be celebrated with spectacular air shows and exhibitions all about the air force.

An important partner of the meeting is Swiss, which is also represented at Air 14 with a brand presence, as Aroma announced in a press release on Wednesday. The presentation is intended to strike a balance between information and entertainment. For example, visitors can use a flight simulator to recreate the landing approach over Zurich in real time and with full physical effort. In the photo box, visitors can have their picture taken in front of various photo subjects and have the pictures printed out as a postcard on site or share the card via QR code. Exhibits from flight operations such as a turbine, A330/340 wheel or baggage container as well as large-format subjects from the Swiss world round off the presentation.

With a presence at the Dream Job Street, Swiss brings aviation professions closer to visitors. The Diamond DA40NG training aircraft from Swiss Aviation Training is a particular highlight, according to the press release.
 

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