Erdmannpeisker takes off with Mammut
A synchronized backflip in the great outdoors: Erdmannpeisker’s award-winning engagement campaign for sporting goods manufacturer Mammut has added another image to its collection.
Even after 12 ad motifs, the Testevent campaign designed by Erdmannpeisker from Biel remains exciting. For the current motif, top freeriders of the scene were invited to Disentis, Val Acletta, to test the new outfits and the technically demanding equipment live and to prove their skills. Among them were: Nico Falquet, Tom Leitner and Jérémie Heitz from the Mammut Pro Team and the shooting star of the scene, the Norwegian Synnøve Medhus, who is only 15 years old. The new advertising motif will be placed primarily in trade publications in winter 14/15.
Responsible at Mammut: Verena Lambrecht (Head of Communication Design), Cordelia Müller (Visual Communication), Christian Gisi (Head of Marketing Communications), Christoph Schaub (Sponsoring). Responsible at Erdmannpeisker: Gabriel Peisker (CD), Daniel Hesse (AD), Rainer Neusius (consulting), Robert Bösch (photographer).
