14 days without electricity

At this year's customer event on Wednesday evening, Künzler Bachmann Directmarketing gave attendees a live experience of a total blackout.

14 days without electricity, in a world where everyone and everything is electrified - that was the motto of the event the agency held for its clients on May 14 at the g27 restaurant in Zurich. The keynote speaker was bestselling author Marc Elsberg. In his latest novel "Blackout", the Austrian author tackled the dramatic idea of a complete power blackout and meticulously researched what it would mean for a technologized society to be completely cut off from the energy supply. During his reading, which lasted about an hour, he provided insights into the genesis of the novel and the state of emergency, which Elsener says is more realistic than one would think due to the large-scale networking of the power supply.

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(Photos: Daniela Bologna)

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