Radio Pilatus: New music director, new website

The Radio Pilatus website has been redesigned for greater clarity and is now live. It enhances and complements the radio programming in several ways. In addition, Thomas Zesiger is returning to Radio Pilatus as music director.

The Radio Pilatus website now appears in a completely new look. The user is addressed more strongly by the images, finds better prepared news and entertainment topics and benefits from more easily accessible services. In addition, the site has been optimized for use on portable devices. Associated with the changeover is a new way of working for staff from the editorial, moderation and sales/marketing departments. The presentation of content on the website Radiopilatus.ch allows for many more possibilities, especially in the graphic area, which are consistently used. In addition, the new website facilitates and promotes interactivity.

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With its expansion in the mobile and online sectors, Radio Pilatus is not only targeting people with a particular affinity for technology. Usage behavior in the mobile and online sector has changed massively in recent years among a very broad section of the population, without consumers and media professionals being fully aware of this. Particularly in the case of news and service topics, the website takes on an important function in that, for example, pictures can be viewed or tickets can be purchased. This will not result in any significant changes to Radio Pilatus' programming. The proven program structure will be retained.

Thomas Zesiger back at Radio Pilatus

On August 1, 2014, Thomas Zesiger will begin his work as Head of Music and Deputy Head of Moderation at Radio Pilatus and will also be heard on the station again. Thomas Zesiger already worked at Radio Pilatus from 1998 to 2008 as presenter, editor and deputy head of music. He also hosted the then chart show "Top Twenty" for many years. He later moved to the Zug-based private broadcaster Sunshine and then to Publica Data as Key Account Manager. The 39-year-old Zesiger is now looking forward to returning to the microphone after a break of several years on the radio. "I particularly appreciate the opportunity to rejoin Radio Pilatus and thus be able to contribute to the programming of the private station with the largest audience in Central Switzerland," says Thomas Zesiger. In addition to his work as presenter and head of music, Thomas Zesiger will be actively involved in the areas of training and planning.

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