Last but not least: let the puppets dance
Starting in late April, the puppets of the world-famous Augsburger Puppenkiste will be dancing again. The puppets will show who’s really in charge in Fairy Tale Land these days. Because Sleeping Beauty, Snow White, and Little Red Riding Hood can be quite different...
What could possibly happen to Snow White behind the seven mountains with the seven dwarfs? Maybe apples, fresh apples. And what threatens Little Red Riding Hood in the dark forest? Let's ask the wolf: "So that I can eat you better," he says. "And why are you giving up tax benefits?" asks Little Red Riding Hood. His answer: "So that I... er, tax benefits?". Conclusion: Register your domestic help in a private household with the mini-job center, set an example against undeclared work and don't forego tax benefits. On TV, in print and online, the puppets are intended to send out a signal against undeclared work and advocate the registration of domestic help in private households. But the commercials explain it better. (uma)
//www.youtube.com/watch?v=PWuiTBVlRWY
//www.youtube.com/watch?v=ePXbgwqeBkA
//www.youtube.com/watch?v=xZkTgnQIJl0
The commercials and advertising motifs show the Augsburg star ensemble in completely new settings, but with a traditional marionette theater look. Serviceplan Berlin is responsible for the development and implementation of the integrated campaign with the support of Plan.Net and Mediaplus.
