Hansi Voigt's expectations were exceeded
For the past month, the news platform Watson has been vying for readers. Watson’s editor-in-chief, Hansi Voigt, does not wish to disclose the site’s traffic figures. However, he told the SDA news agency that his expectations had been exceeded.
In the first two days, the numbers really skyrocketed. "It was huge hype," Voigt said. Now it's a matter of consolidating people's interest. It takes time for visitors to use the Internet platform every day, he said. After the initial excitement, the numbers dropped again, as expected. Today, however, according to Voigt, about 65 percent of the hits Watson achieved in the first few days are being reached. The media company does not disclose these access figures.
In terms of download figures for the iPhone app, Watson is in the top three, alongside Blick and 20 Minuten. For Android devices, the Watson app has only been available for a week. However, Voigt is not yet satisfied with the platform in its current form. He still sees potential for improvement everywhere. Watson is a construction site that is constantly being developed.
Money from Aargau
The project is largely financed by Aargau publisher Peter Wanner. AZ Medien and Wanner's private BT Holding each have a 42.5 percent stake in Voigt's company Fixxpunkt. The makers of Watson anticipate a financing requirement of 20 million Swiss francs for the first three to four years.
