Last but not least: McReality

Of course, this does not only apply to the American fast food giant. The portrayal of food in advertising cannot do without tricks, and the work of food designers is fascinating. Often, the food shown is not even edible, but dummies made with handicraft materials. That's okay, because no one expects advertising to depict reality in the manner of "Kassensturz" (that's what "Kassensturz" is for).

One of the best-known classics in terms of the difference between advertising and reality is and remains McDonald's, however. But the direct comparison is also made easy for the customer: After selecting from the radiant, crisp luminous assortment, disillusionment follows a little later when opening the cardboard packaging. The heap of beef that laughs out of the box usually has little to do with the majestically advertised burger creations. McDonald's makes an exemplary effort and throws everything into the organic garbage can that has not found a buyer after 15 minutes - very sensible. Without success. Reality sometimes takes a bite out of advertising. (hae)

Source: Buzzfeed.com