Yjoo strengthens management structure

Nina Krucker, a founding member and the head of the Zurich office, will take over the day-to-day operations of Yjoo starting in February. Together with Martin Zahner, the majority shareholder and chairman of the board of directors, and the executive team, she will lead the agency going forward.

The qualified PR consultant, who previously managed the Zurich office with around 15 employees, will take over the operational management of the agency from Martin Zahner as CEO from February. The agency made the announcement in a press release on Tuesday. With the new division of roles, Yjoo is preparing itself for further growth and is broadening its management responsibilities, according to a press release issued on Tuesday. Krucker and Zahner already worked closely together at Trimedia.

Martin Zahner will continue to be fully available to the agency and will devote himself to its strategic development as CEO and partner. Gabi Badertscher, Sabine Bianchi and Samuel Güttinger as well as the two site managers Daniel Herrera, Yjoo Lausanne, and Marco Werder, Yjoo Lugano, complete the well-established management team, which will be further strengthened in the coming months.

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