Möbel Pfister à la Bohème

The 1920s aren't just making a comeback on the runways—they're also finding their way into our homes. Strebel Juon has taken up this theme for Möbel Pfister's winter catalog.

In the 1920s, the Bohemians broke away from the Victorian lifestyle and looked for new ways of living. They painted their homes with bright colors and patterns. Part of Pfister's winter catalog is dedicated to this imaginative and playful theme, according to a press release issued at the end of December. Pfister presents a colorful mix of styles on over 60 pages. Fringes and embroidery adorn the home textiles, floral patterns decorate vases and accessories and the furniture is characterized by playful details.

Responsible at Möbel Pfister: Carlos Friedrich (CMO), Gianne Holmgren (Head of Advertising), Roland Flückiger (Head of Production), Andrea Lochinger (Communications Planning). Responsible at Strebel Juon: Robin Strebel, Jörg Agostini (creation), Gian Marco Juon (consulting), Christoph Hess/rentahess (text). Styling: Marianne Kohler (lead styling), Alex Rawlinson, Alexander Wegner (facilities), Melanie Albisser (people). Production management photos: Maya Baumgartner. Photos: Alessandra Leimer (People), Véronique Hoegger, Martina Meier, Rita Palanikumar, Eric Schmid (Facilities).

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