New Migros media spokesman for western Switzerland
Tristan Cerf is moving from journalism to corporate communications at the Migros Cooperative Federation (MGB). Effective April 1, 2014, he will assume the newly created position of media spokesperson for French-speaking Switzerland.
After studying in Geneva at the Institut de Hautes Etudes Internationales, Tristan Cerf began his journalistic career as culture editor at Le Temps. The 40-year-old from Neuchâtel later moved to the French edition of Migros magazine as deputy editor-in-chief for two years before becoming editor-in-chief of the free newspaper Matin Bleu. After the free newspapers in French-speaking Switzerland were merged under his leadership, Tristan Cerf headed the editorial team at 20minutens. He was then responsible for the Tribune de Genève web portal. For the past year, he has been head of the "Information and Magazines" department at the regional television station La Tele - Vaud Fribourg.
