L'Officiel: Editor-in-chief and team known

The fashion magazine L’Officiel Switzerland has appointed Sandra Bauknecht as editor-in-chief of both the German- and French-language editions of the magazine. The magazine will be launched in March 2014.

Sandra Bauknecht is editor of the fashion and lifestyle blog "Sandra's Closet". This reports from the front row on worldwide style and fashion trends and is read in over 140 countries. In addition to her blog, Bauknecht was responsible for the fashion section of Weltwoche Stil magazine from 2010 to 2012. She has also been writing a regular column for SI Style for two years. Before that, she was fashion editor for the German edition of Marie Claire. Speaking about her new role, Sandra Bauknecht says: "L'Officiel is one of the top international fashion magazines and I am very excited to launch the Swiss edition together with the local team. For me, it will be a particularly interesting balance between the precision and aesthetics of a print magazine and the immediate timeliness of online coverage on my blog."

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Oliver Burger takes on the role of Publishing & Advertising Director. He previously worked as publishing director at Du, and as sales director for Das Magazin. He has also worked for advertising agencies such as BBDO and Young & Rubicam.

Jürg Zbinden, luxury and style columnist for Weltwoche, takes on the position of Fashion Features Editor - in addition to his new role as author of the recently launched city blog En Vogue of the renowned Neue Zürcher Zeitung. There he regularly reports on topics such as design, music, film and popular entertainment.

As Senior Contributing Editor Catherine Sand as the magazine's editorial manager in French-speaking Switzerland. She is deeply rooted in the international fashion scene - thanks to years of experience as an art journalist at Manhattan File, picture editor at Der Spiegel and correspondent for Bolero in New York - as well as freelance work for Independent on Sunday, New York Magazine and the German Elle.

The London-based Raquel Franco will act as Fashion Director for L'Officiel Switzerland/Suisse. She has worked for various fashion magazines; including American Vogue, Interview Magazine, L'Officiel Hommes and ultimately as Acting Fashion Editor for the UK's Harper's Bazaar. Franco has worked with some of fashion photography's most respected and influential icons - including David Bailey, Daniel Riera, Jason Evans, Maurizio Bavutti and Nick Knight.

Celeste Neill brings years of national and international experience to the L'Officiel Switzerland/Suisse team as Marketing and Brand Director. She is the founder of Zurich-based brand and marketing agency Adams & Neill and in this role has advised clients such as Hackett, Wrangler, Karen Millen, Hotel Costes, Absolut Vodka and Sentebale - the charity founded by Prince Harry and Prince Seeiso of Lesotho. As a journalist, Celeste Neill also reports on trends in lifestyle and business. Her articles have appeared in the Guardian and London's Daily Telegraph, among others.

Nicolas Schaltegger, previously with the agencies Roth & Maerchy and Crafft in Zurich, becomes Creative & Art Director at L'Officiel Switzerland/Suisse. His client portfolio includes innovative art projects as well as international brands, such as Credit Suisse.

The project is led by Stefan Hottinger-Behmerwho will serve as Publisher & Editorial Director. He brings over 15 years of experience in international publishing. Hottinger-Behmer is an experienced journalist and communications expert and has worked for some of the world's most influential newspapers and magazines, including AD, Wallpaper, Harper ́s Bazaar, Travel & Leisure, The Times, Elle, Collezioni, and various international editions of L'Officiel.

The team is supported by Livia Zafiriouwho grew up between Geneva, Zurich and London and completed her studies in the USA. As Editorial Content Manager, Zafiriou is responsible for editorial coordination at the publishing house.

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