JvM/Limmat for Mercedes-Benz: voice control that obeys
The advertising agency Jung von Matt/Limmat has created four new radio commercials for Mercedes-Benz. These commercials highlight the new features of the Linguatronic voice control system.
The commercials demonstrate that functions such as radio, DVD, telephone and navigation can be operated using the Linguatronic voice control system in the new Mercedes-Benz E-Class. As soon as a travel destination is named - even in a music hit - the navigation system automatically calculates the route.
Responsible at Mercedes-Benz: Doris Lengwiler (Head of Marketing Communications). Responsible at Jung von Matt/Limmat: Alexander Jaggy, Michael Rottmann (CD), Samuel Christ (lyrics), Thomas Hinderling, Angela van der Sman (consulting), Jingle Jungle (recording studio), Guido Schmid (sound).
