Walder, Werber designs new appearance for Campus Sursee seminar center
The Campus Sursee has recently been renamed Campus Sursee Seminar Center and appears on the market with a new image. Walder, Werber was commissioned with the redesign of the logo, the communication media and the entire implementation.
The key visual at the center of the new image is a building kit - symbolic of the seminar center's modular offerings. A completely new website, an image brochure, various offer brochures, the interior and exterior signage, the restaurant concept and numerous other measures were implemented.
Parallel to the redesign, the Campus Sursee Seminar Center decided to cooperate even more closely in the future with its partner institution, the training center of the Swiss Master Builders' Association AZ SBV. Not only on a strategic and operational level, but also on a communicative level: AZ SBV was thus renamed Campus Sursee Bildungszentrum Bau. Walder, Werber took care of the new brand concept, the positioning as well as the step-by-step implementation of the new appearance on all communication channels in cooperation with the responsible persons of both companies.
Responsible at Campus Sursee Seminar Center and Campus Sursee Education Center Construction: Walter Luterbacher, Willy Graf, Martin Schmid, Beat Jenni, Thomas Stocker, Petra Brunner. Responsible at Walder, Advertiser: Sandro Walder (overall management/consulting), Tobias Fluck (CD), Sascha Völki (AD), Gregor Szabo, Nathalie Moser (graphics), Corsin Kessler, Martina Hirzel (DTP), Valentina Röschli (text), Daniela Heidt (consulting).
