Snapfilm realizes the Simsalawin marriage proposal
Together with the Valencia agency and the winner of the Coop Simsalawin contest, Snapfilm produced the video of the marriage proposal in St. Moritz.
As part of Coop's Simsalawin competition, Jürg won the filming of his marriage proposal. According to the press release, the proposal was filmed at the RHB and in St. Moritz, as the winner spent a lot of time there with his girlfriend, who was unaware of the whole operation. So on the evening of January 4, she sat unsuspectingly in front of the television, where her boyfriend suddenly appeared between the daily news and Meteo and asked her to marry him in front of an impressive backdrop. A teaser was also produced for the one-minute proposal. This was broadcast on SRF 1 three days before the proposal and announced the happy event.
Responsible at Coop: Sascha Zuberbühler (Head of Advertising), Sibille Berger (Project Manager). Responsible at Valencia: Tommy Schilling (CD & Partner), Sebastian Refardt (Copywriter), Diana Aberkane (Consultant). Responsible at Snapfilm: Michael Kindermann (producer & director), Jonas Jäggy (camera), Lukas Gähwiler (editor).
