NZZ Media Group markets AZ Medien news portals
The NZZ Media Group and AZ Medien have agreed that the online advertising team at «NZZ Netz» will take over exclusive marketing of AZ Medien’s news portals, «Nordwestschweiz Netz,» in 2013. AZ Medien’s regional online advertising clients will continue to be served directly.
Together, the joint network thus arithmetically reaches around 2.4 million unique clients and thus the highest reach in the online premium segment in German-speaking Switzerland, according to an NZZ release on Friday. AZ Medien's "Nordwestschweiz Netz" was combined under this name in September 2012 and unites the following six news portals: Aargauerzeitung.ch, Basellandschaftlichezeitung.ch, Bzbasel.ch, Limmattalerzeitung.ch, Solothurnerzeitung.ch, Grenchnertagblatt.ch. The NZZ Network was launched in December 2010 and combines the online presences of the NZZ Media Group Nzz.ch, Luzernerzeitung.ch and Tagblatt.ch.
The operational start of marketing is scheduled for the beginning of February following technical adjustments on both sides.
