Dachcom: TV commercials for kitchens with character

The Appenzell agency Dachcom has produced two TV commercials for the kitchen manufacturer Elbau. These are intended to bring the company's philosophy and passion for the art of modern kitchen construction to life with close-up shots.

With male and female protagonists respectively, human skin and materials meet, surfaces come to life, artfully stylized elements merge with each other in a physical way. Sounds and a voice form the acoustic framework. The productions can be seen from January 2010 on SF1, SF2, SFinfo, Vox and RTL (Switzerland).

Responsible at Elbau Küchen: Engelbert Weis. Responsible at Dachcom.ch Communication BSW, Rheineck: Heinrich Gmeiner, Ralf Bruggmann (CD/text), Hubert Stemer (AD), Otto Gmeiner, Didier Graf (consulting). Production: Das Netz, Kai Binder.

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