SFLB: More exercise for young people
Through a national initiative, Schtifti is working to promote a healthy body weight among children and adolescents. The SFLB agency has created a campaign for this purpose.
According to the press release, the initiative aims to promote more exercise not only with fine words, but also with exciting workshops. Freestyle athletes and young chefs show children that it is fun to exercise and eat healthily. The latest Schtifti attraction is freeskiing, for which SFLB has now developed a suitable motif to draw the attention of politicians, teachers and parents to the project. The motif can now be seen as an advertisement and poster.
Responsible at Schtifti Foundation: Roger Grolimund (Managing Director), Kathrin Steiger (Head of Marketing), Linda Nussbaumer (Communications). Responsible at Spillmann/Felser/Leo Burnett: Marco Donada, Oli Kreienbühl, Patrick Suter (creation); Peter Brönnimann (ECD); Ivana Giannakis, Tobias Schoen (consulting). Photo/Image Editing: Markus Weber.
