Element P wins Gold at Cannes Corporate Media & TV Awards 2012
The Biel-based film agency Element P won a gold and a silver dolphin at the 2012 Cannes Corporate Media & TV Awards on Thursday evening. An international jury had evaluated a total of 660 films.
Gold in its category went to "Silent drowning" (director, camera Daniel Reichenbach). With this prevention film, the client SLRG Swiss Life Saving Association wants to sensitize parents to always supervise small children near water and to keep them close at hand. The film was made as part of the SLRG kindergarten project "Water and me".
Silver was awarded for "Fight for your customer" (Idea and dialog: Martin B. Wetzen, Head of Marketing and Communications Schindler Elevators, co-writer/director: Reto Waser, camera Daniel Reichenbach). An internal Schindler Group initiative to optimize customer relations. The result is an educational piece about telephone paranoia, misunderstandings, defeats and small successes in the life of the service and back office managers of a company called "GrosLift".
