Ulmann+Partner: Overall communication for the Dialog Marketing Award 2010
The agency Ulmann+Partner realized the overall communication for the Dialog Marketing Award 2010 on behalf of Kleistermeister Eventsolutions.
Anyone who receives a DM Award at the awards ceremony on May 28, 2010 has made it, the agency writes in a press release: he or she belongs in the Olympus of dialog marketing for a year. Communication is based on this core idea. It takes place in three steps: The future gods of dialog marketing are sought in the call for entries, all submitted works are shown in the exhibition, and at the award night, the participants find out who makes it to Olympus.
All three steps include personalized mailings, inserts (tender only), advertisements, banners, e-mail newsletters and PR articles and culminate in the website Dm-price.ch.
Responsible at Kleistermeister Eventsolutions: Marc Zehnder, owner. Responsible at Ulmann+Partner: Jürg Ulmann (CD, consulting), Daniel Hellstern (CD, text, PR), Miranda Disler (AD), Dimitri Bachmann (DTP), Viktor Bildstein (assistance), Evienne Kreutz (web).
