TV 2.0 Summit 2012: Top-class speakers
As part of the second edition of TV 2.0, representatives from Samsung, YouTube, and Bild.de will discuss the future of television. The event has secured the participation of B. Bonin Bough from Kraft Foods, one of the world’s leading experts in digital media.
On November 29, 2012, the second edition of the TV 2.0 Summit will take place at Kaufleuten in Zurich. In addition to Swiss experts such as Roger de Weck (SRG), Christoph Bauer (AZ Medien), Christian Petit (Swisscom) and Roger Schawinski, many opinion leaders from the international TV scene will also meet in Zurich. They will debate business models, strategies and marketing concepts in the TV business of the future and discuss which TV technologies will prevail in the future.
Renowned specialists such as Lars Krüger (Project Manager Content ID YouTube) and Vassilis Seferidis (Director of Business Development at Samsung) will shed light on the topic from their perspectives. Other speakers such as Donata Hopfen (Managing Director of BILD digital) will also provide input from the publishing side. With B. Bonin Bough (Head of Global Media and Consumer Engagement at Kraft Foods), one of Fortune's "2011 hottest rising stars 40 under 40" has even been won over. He is regarded as one of the world's leading experts in the field of digital media.
