Wirz wins Swisslos pitch for "Happy Day
The Wirz agency has won the pitch for «Happy Day,» the designated successor to «Benissimo.».
A high-caliber panel of advertising agencies presented Swisslos with their proposals for the launch of "Happy Day", writes Wirz in a press release. Its million-dollar prize draw will once again be linked to a Swiss television program, namely "Happy Day" with Röbi Koller.
