The international Bühler magazine redesigned
Bühler’s long-standing international customer publication, *Diagram*, was transformed into a magazine. The content was expanded to include more in-depth journalistic coverage.
The new diagram in magazine format was published in April of this year. Corporate publishing service provider Primafila AG is now responsible for the concept, content, design and production of the international Bühler publication, which has been in existence since the 1950s. If the headquarters of the international technology group in Uzwil is bright, fresh and reflects the innovative spirit, Bühler's publishing should also be committed to these branding values in its own way. But it's not just about the design in this world of process technology, but also about the journalistic approach. The international Primafila network is used in Portugal, Pakistan, Egypt, Canada, India and Japan (see image). Diagram, a classic B2B publishing product, is published three times a year in eight languages.
