JvM/Limmat: The Migros chicken is back

Muffin is also on the road as a milk supplier on behalf of freshness. The new companion is a bit dreamy and likes to get distracted. As in the first spot, computer animation was not used in Part II and the actors had to do everything themselves. Before the filming, Chicken Chocolate practiced for a month with animal trainer Zimek. The film was directed by 'The Vikings'. They already shot the first chicken episode and other Migrosspots.
The return of the chicken' was promoted with an Internet teaser film and Facebook teaser ads. The community was able to enjoy an exclusive preview. The chicken was also featured in the latest issue of Schweizer Illustrierte. In a classic home story, the freshness star is seen in private in a bubble bath and is given insights into the celebrity chicken's life. Further background information on the shoot can be found in a making-of on Migros.ch.

> To the spot

Responsible at Migros: Oskar Sager (Head of Marketing Department), Marc Engelhard (Head of Marketing Communications Directorate),Christoph Vogler, Ursula Künzle, Désirée Strassmann, Daniel Hasenfratz (Umbrella Brand Project Management), Philipp Marquard, David Burst (Media). Responsible at OMD: Christiane Jestädt. Responsible at Jung von Matt/Limmat: Alexander Jaggy, Michael Rottmann (Creative Direction), Samuel Christ (Text), Patrick Beeli (Art Direction), Ariel Zumstein, Tobias Wirz (Graphics), Ilonka Galliard (Agency Producer), Rolf Helfenstein, Fabian Röthlisberger, Simone Jehle, Jonas Brändli (Consulting), Claude Eberhard (Online AD), Daniel Nessler (Online Project Management), Melanie Schneider (Public Relations), The Vikings (Director), Felix Leiberg (Camera), Massive Music (Sound), Big Fish (Film Production).