IGEM: Sponsorship award presented
The Electronic Media Interest Group (IGEM) has awarded its first-ever prize. The prize, worth 5,000 Swiss francs, was awarded in equal parts to Corina Burri and Vincenzo Tremonte.
Two works of equal merit faced each other, according to a statement on Monday: on the one hand, "Viral Marketing in Integrated Communication" by Vincenzo Tremonte (HWZ, Zurich School of Business) and, on the other, "Social Media in Use for a Recruitment Firm" by Corina Burri (Lucerne University of Applied Sciences and Arts).
The award ceremony took place at the beginning of June during IGEM's 2012 General Meeting at the Clouds Conference Center of the Prime Tower in Zurich. Vincenzo Tremonte was unable to accept the award in person as he now lives and works in China. The next sponsorship award will be presented in two years. The deadline for applications is November 30, 2013.
The jury of the IGEM sponsorship award:
President:
Prof. Dr. Peter Abplanalp, Delegate of the Business Conference
and Service (FWD) of the Universities of Applied Sciences of Switzerland
IGEM representative:
-Josi Bauer, Management Media Agency Starcom MediaVest Group
-Marcel Bosshard, COO Goldbach Media (Switzerland)
-Cosima Giannachi, Management Media Agency Mindshare A
-Markus Hollenstein, Head of Marketing at Publisuisse
-Stephan Küng, Owner Media Agency The Whole Media, President IGEM
