20 Minuten Online, Newsnet and Search.ch expand power pool
The Tamedia media group’s highest-traffic websites are launching the Power-Pool in French-speaking Switzerland for joint marketing. 20 Minuten Online, Newsnet, and Search.ch are participating in the expansion of the pool.
In French-speaking Switzerland, the power pool reaches 776,000 unique users, which corresponds to a net reach of around 63 percent of Internet users in French-speaking Switzerland, according to a press release from Tamedia. The IAB standard advertising formats Leaderboard, Rectangle and Skyscraper can be booked.
