JvM/Limmat: Entertainment for the little ones

Jung von Matt/Limmat has created a summer campaign for Graubünden Ferien. The campaign promotes child-friendly activities in the Graubünden mountains.

In the Grisons mountains, every child can still be a real child, the agency said in a press release. 615 bathing lakes, 1,000 peaks and countless child-friendly activities make Graubünden the largest playground in Switzerland.

This summer, the two most famous people in Graubünden are also experiencing this first-hand, as the story goes. Young Reto is keeping his father so busy that Gian is probably already longing for the peace and quiet of the night. Incidentally, this year's event not only offers relaxation for the parents but also for the family budget. After all, children up to the age of twelve stay for free in over 150 hotels.

Responsible at Graubünden Ferien: Gaudenz Thoma (CEO), Gieri Spescha (Head of Corporate Communication), Mike Frei (Brand Management & PR), Manuela Michel (Head of Product Management). Responsible at Jung von Matt/Limmat: Livio Dainese, Fernando Perez (CD), Andy Lusti, Alain Eicher (text), Maurus Zehnder (AD), Aude Kohler (graphics), Deborah Herzig (art buying), Nicolas Schoberth, Florence Studer (consulting), Cyrill Hauser (PR), Elefant Studios (animation), Jingle Jungle (sound design), Hannes Kutzler (photography).
 

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