Yjoo: Designed annual report for Raiffeisen
The Raiffeisen Group’s 2011 annual report is being published with a new design. In terms of content, it focuses on a key distinguishing feature of Raiffeisen: its cooperative structure.
The content concept developed by Yjoo focuses on a total of five reports. They visualize and describe various cooperative models throughout Switzerland. The articles show the very different ideas and visions that can be implemented with the philosophy of a cooperative - from village shop chains to sailing ship sharing.
Yjoo won the contract for the annual report in a competitive process and produced the first report for the 2011 financial year. The agency was responsible for the design concept and its implementation, including the reports.
