Account Planning Group: Management Board renewed
At its annual meeting, the Account Planning Group Switzerland, the association of strategic planners, elected new leadership.
In addition to the existing members Marco Casile (Festland, Vice President), Peter Schäfer (Euro RSCG), Pascal Schaub (Saatchi & Saatchi) and Marc Schumacher (Contexta), Rainer Bühler (HWZ, President) and David Schärer (Rod) were newly appointed to the Board. Sven Oeschger (TBWA) has resigned from the Board.
The newly formed APGS Board of Directors presented a packed program for the current year. Highlights include a dialog event with futurologist and "2037" author Birgit Gebhardt (Trendbüro Hamburg) in June 2012, the 4th APGS International Strategy Toolbox Day in October and the tried-and-tested "Beer Cases", where top Swiss agencies regularly welcome APGS members to give input presentations.
The general meeting took place on February 7, 2012 at "Jenseits im Viadukt". The event was opened in the youth project room of the Catholic church with a guest speech by Werner de Schepper. The former Blick editor-in-chief and current "Spiderman" of AZ Medien spoke about the relationship between the church, brands and the media. As media advisor to the Bishops' Conference, he is at the forefront of shaping this relationship.
> To the pictures from the hereafter
(Teaser image: Apgs.ch)
