Certificates for 19 postgraduate graduates at SPRI
Following the successful launch of the program, the first graduates of the SPRI’s postgraduate program, “CAS Leadership and Consulting Skills in PR,” received their Certificate of Advanced Studies.
"The positive response to the course shows us that communication experts today are faced with a complex consulting practice and are looking for targeted support," says Roman Geiser, CCO of Burson Marsteller, who has supported the course from the outset as President of the BPRA. Over the course of five months, the students deepened and broadened their range of tools that will enable them to manage an agency or a communications department. The range of subjects covered the essential structural and organizational elements for mastering the challenges of agency and department management: from the basic processes of consulting to sales techniques, presentation and performance skills, time and self-management, workshop moderation, evaluation and financial management.
The successful graduates: Jennifer Aellen, Anna Brändli-Iten, Lorenz Liechti Torre, Cristina Lusti, Regula Ruetz, Rebecca de Silva, Patrizia Willi. Twelve communication experts were awarded the certificate in the eighth CAS course in Internal/HR Communication: Elena Asanin, Daniela Brunner-Gmür, Martha Dünser, Melanie Frei Haag, Giovanni Leardini, Anna Lemus, Alma Operta, Jeannette Portmann, Claudia Rheinboldt, Michaela Selg, Dr. Norbert Staub, Nadja Widmer. The average grade was 4.8. Giovanni Leardini achieved the best grade with 5.7.
