Goldbach Award: The expert juries are known
The Goldbach Award will be announced in the cross-media and social media categories at the end of January 2012. The two expert juries have already been determined.
Next year, the two independent expert juries will once again honor the best cross-media and social media campaigns with the Goldbach Award, which has counted towards Werbewoche's annual creative ranking since 2008.
The jury for the Category Crossmedia is chaired by Marco Taborelli, Consulting (President) and Leila Summa, Facebook Germany (Vice President) and includes the following members: Geri Aebi, Wirz Werbung; Josi Bauer, Starcom Mediavest Group; Nadine Borter, Contexta; Peter Brönnimann, Spillmann/Felser/Leo Burnett; Bernhard Christen, Ricola; Annina Flückiger, 20 Minuten; Markus Gut, Advico Young & Rubicam; Marion Marxer, Swisscom; Roger Rüegger, Publicis Communications Switzerland; Urs Schneider, Mediaschneider; Walter Tagliaferri, Euro RSCG Zurich/Eurad; Dominique von Matt, Jung von Matt/Limmat.
To the jury in the Category Social Media Together with Leila Summa, Facebook Germany (President) and Marco Taborelli, Consulting (Vice President), the following members belong to the Board: Moritz Adler, Local.ch; Gerhard Andrey, Liip; Alain Egli, GDI Gottlieb Duttweiler Institute; Prof. Dr. Nils Hafner, Lucerne University of Applied Sciences and Arts; Thomas Hutter, Hutter Consult; Nico Luchsinger, Sandbox; Thom Nagy, NZZ Online; Lic. oec. HSG Manuel P. Nappo, HWZ Hochschule für Wirtschaft Zürich; Marie-Christine Schindler, Mcschindler.com; Cary Steinmann, Zurich University of Applied Sciences; Patrick Stoll, Station; Dr. Martin Widmer, Serranetga; Dirk Worring, Migros-Genossenschafts-Bund.
In a two-stage procedure, the expert juries will award prizes for silver and bronze medals in addition to the two category winners. The first place in each category is endowed with CHF 10,000. Two special prizes, each worth CHF 2,500, will be awarded for the best integration of mobile and video across all categories.
The winners will be announced on May 10, 2012 at the Goldbach Award Night at Kaufleuten in Zurich. Further information will follow at the end of January at Goldbachaward.ch.
