BSSM: Wish list created for Mezger watches and jewels
The BSSM advertising agency created a large “wish list” for the Basel-based company Mezger Uhren und Juwelen. The 12-page broadsheet was included as a separate insert with the *Basler Zeitung*.
Under the title "Wünsch dir was." (Make a wish), the store on Freie Strasse in Basel gives gift tips and offers a snipping sheet for the personal wish list on the last page.
Responsible at Mezger, watches and jewels, Basel: Urs Mezger (overall responsibility). Responsible at BSSM, Basel: Urs Schneider (CD), Hannes Müller, Hans Peter Brugger (text), Pascal Rehmann (AD), Roger Berthoud, Claudia Paganini (consulting). Photos: Urs Mezger, Christoph Lässer, Eugen Leu & Partner, Producer.
