ST: New management of the Swiss and Russian markets

Switzerland Tourism (ST) has filled two market manager positions. Dominic Keller will serve as Country Manager for Switzerland. Natalia Vart is the new Market Manager for Russia.

Dominic Keller, currently head of the ST Service Center in Zurich, will take over responsibility for the Swiss market effective early January. He will succeed Tino Kunz, who has accepted a new professional challenge, according to a statement released on Wednesday. Natalia Vart has also been appointed as the new Market Manager for Russia. She took over her new role on December 5, 2011, succeeding Jonas Ettlin, who began a new professional challenge in Switzerland in October.

Before Dominic Keller took over as head of the ST Service Center, he served for five years as tourism director and managing director of Weggis Vitznau Rigi Tourism, the statement continues. Prior to that, he held various positions in the tourism industry. Over the course of ten years, Natalia Vart has acquired extensive expertise in tourism marketing through various roles, including positions with an independent hotel chain in the Seychelles and an internationally active Italian hotel group. Vart is a Russian citizen. She speaks German as her second native language.

As Country Manager for Switzerland, Dominic Keller reports to Urs Eberhard, Head of Markets and Deputy Director of Switzerland Tourism. Natalia Vart reports to Christina Marzluff, Director of Central and Eastern Europe.
 

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