Wunderman: Giveaway created for Microsoft Switzerland
To draw the attention of trade show visitors to the relaxing effects of Microsoft's cloud computing solution, Wunderman came up with a giveaway that leaves a lasting impression.
Because unlike a flyer or brochure, the bubble bath that is handed out only really takes effect at home, away from the hustle and bustle of the trade fair. While taking a well-deserved relaxing bath, stressed IT professionals should then also find the leisure to study all the important information about Microsoft's cloud computing solutions that can be found on the tube and on the accompanying card.
Responsible at Microsoft Switzerland: Nicole Josi (Central Marketing Organization). Responsible at Wunderman: Thomas Engeli (CD) Daniel Schranz (AD) Florian Tillmann (text), Dave Schellenberg (graphics), Nicole Platel and Anna Kimla (consulting).
