Kulturpool unites seven cultural magazines on one website
There’s a new offering in the Swiss advertising and classifieds market: The seven cultural magazines—041, Berner Kulturagenda, Juli, Kolt, Kul, Programm Zeitung, and Saiten—can now be found on a newly launched website.
With a total circulation of 209,143 copies and a readership of over 260,000 people, Kulturpool is aimed, among others, at cultural providers that organize events of supra-regional importance - museums, exhibitions, festivals, concerts or theater performances. The pool also offers significant advantages for nationally active companies that want to be present with their products in a cultural environment in the regions of Aargau, Basel, Bern, Central and Eastern Switzerland, Olten and the Principality of Liechtenstein, the press release continues: advertising only needs to be booked once and appears simultaneously in all seven cultural publications in print and online. This not only offers efficiency gains, but is also financially rewarded with a pool discount of 10 percent.
041 (Lucerne), Berner Kulturagenda, Juli (Aargau), Kolt (Olten), Kul (Liechtenstein), Programm Zeitung (Basel) and Saiten (St. Gallen) are the most important cultural magazines with the most comprehensive event agendas in their respective regions, according to the press release.
