Mainland develops PwC's online annual report
PwC also aims to lead by example in its own reporting. The 2010/11 Annual Report, produced by the Festland agency, marks a decisive shift from print to online reporting.
PwC worked with the agency for the concept, design and TYPO3 coding of the digital annual report. Special features include the "My Report" function to create a customized PDF report, as well as video contributions in which employees report on growth-relevant projects. Readers of the print version can also - thanks to augmented reality - bring the cover image to life via webcam. The editorial work was done by Graf Moll & Partner, the film production by Philippe Weibel.
Responsible at PwC: Claudia Sauter (Corporate Communications Leader), René Wenaweser (Marketing Services Consultant). Responsible agency: Mainland, St.Gallen/Zurich. Text Editing: Graf Moll & Partner, Zurich. Film production: Philippe Weibel, Zurich.
