Le Temps Media strengthens multimedia team
Since January 2011, Le Temps Media has been marketing not only the print edition but also all online products of the flagship brand Le Temps. The company is now strengthening its online division with the addition of Marie-France Gauthey as Digital Development Manager.
According to the press release, Gauthey initially worked for several years as a product manager in the distribution of press titles, including for daily newspapers of the Edipresse Group. She then spent three years building up the marketing of the Auféminin.com brand for advertisers in Switzerland and was their representative in this area.
At Le Temps Media, she will work in the Geneva office and will mainly be responsible for implementing the publisher's Internet & mobile strategy at an operational level. To this end, she will develop new advertising offers according to the needs of advertisers.
Le Temps Media is a branch of Publicitas that deals exclusively with the marketing of Le Temps advertising. 15 employees in the offices in Geneva and Zurich offer advertisers support in planning their advertising campaigns on all offline and online platforms of Le Temps.
