Swiss Annual Report Rating 2011: Swisscom is the overall winner
The overall winner of the 28th Swiss Annual Report Rating is Swisscom. Having ranked among the top companies for many years, it claimed the top spot for the first time in 2011. Straumann came in second, followed by Novartis. In the online annual report rating, Nobel Biocare took first place, ahead of Roche and Georg Fischer.
The annual reports of all listed companies represented in the SPI were included in the annual report rating. In addition, the 50 companies with the highest turnover in 2010, the 15 insurance companies with the highest gross premiums in 2009 and the 25 banks with the highest total assets in 2009 (sample: 249 reports) were included. This sample was evaluated in turn by four juries. Firstly by the jury of the Institute for Banking and Finance (Value Reporting), secondly by a design jury headed by Peter Vetter from the Zurich University of the Arts. A final online jury then evaluated the twelve best online presences selected by the preliminary juries from an investor relations perspective. A second final jury determined the 20 best-ranked annual reports from the sum of both print ratings and selected the overall winners of this year's annual report rating.
The award winners received their certificates on Tuesday evening, September 20, at a ceremony at the Zurich University of the Arts. There were 250 people in attendance.
Overall winner business reports of the final jury
1st place: Swisscom
2nd place: Straumann
3rd place: Novartis
Overall rating Online Reporting
1st place: Nobel Biocare
2nd place: Roche
3rd place: Georg Fischer
Design Print
1st place: Kuoni
2nd place: Helsana
3rd place: Implenia
Design Online
1st place: Kuoni
2nd place: OC Oerlikon
2nd place: Actelion
Value Reporting Print
1st place: Straumann
2nd place: Swisscom
3rd place: Georg Fischer
Value Reporting Online
1st place: Nobel Biocare
2nd place: Georg Fischer
3rd place: Swisscom
The Swiss Annual Report Rating is carried out annually by the Harbour Club in collaboration with Bilanz. The rating was made possible thanks to the support of KPMG, Papyrus, Linkgroup and Swisssmartmedia.
