Rod: Pablo Koerfer becomes member of the management board
The Zurich-based advertising agency Rod Kommunikation is evolving, strengthening, and reinventing itself: Effective immediately, Pablo Koerfer will join partners Regula Fecker, Oliver Fennel, and David Schärer on the executive board and, in this role, will lead the consulting team at Rod.
Pablo Koerfer was most recently Group Account Director at Advico Young & Rubicam and is currently completing an Executive MBA in General Management at the University of St. Gallen. Meanwhile, Michael Benz is withdrawing from the agency's consulting business in order to focus on one of Rod's proven strengths - strategic planning, the agency said in a statement. Ondrej Maczko also joined Rod this summer. The art director was previously responsible for various campaigns at Euro RSCG, Publicis and TBWA, including "Love Life. Stop Aids" for the FOPH, "M08" for Migros and "Kebap Ali" for APG.
Founded in 2007 by Regula Fecker, Oliver Fennel and David Schärer, the agency now has 16 employees from various disciplines and serves clients from a wide range of industries. In 2008, Rod was named "Newcomer Agency of the Year", and in 2010 the agency won the Gold Effie with its "Slow down. Take it easy" campaign won the Gold Effie.
