Wemf: Board of Directors expanded
Neu besteht der Verwaltungsrat der Wemf aus sieben Mitgliedern. Mit diesem Ausbau übernimmt das Unternehmen internationale Standards und wandelt sich vom Media Owned Committee MOC zum Joint Industry Committee JIC.
At the 47th Annual General Meeting of Shareholders of Wemf AG für Werbemedienforschung, it was decided to expand the Board of Directors. According to a statement on Monday, Caroline Thoma, member of the management of Ringier Switzerland, was elected as an additional member at the suggestion of the Swiss Media Association, and Roger Harlacher, Director Marketing & Sales of Zweifel Pomy-Chips, was elected at the suggestion of the Swiss Advertisers Association (SWA).
The new Board of Directors of Wemf is thus constituted as follows: Jürg Weber, Chairman, Delegate of the Association of Swiss Media; Stefan Bai, Vice Chairman, Delegate of the Association of Swiss Advertising Companies (VSW); Valérie Boagno, Delegate of the Association Presse Suisse; Roberto Rhiner, Peter Wanner and Caroline Thoma, all Delegates of the Association of Swiss Media; and Roger Harlacher, Delegate of the Association of Swiss Advertising Clients (SWA).
The election of Roger Harlacher as representative of the advertising clients also extends Wemf's formal status as a research organization, according to the statement. Wemf thus makes the leap from MOC (Media Owned Committee) to JIC (Joint Industry Committee).
