Comet: "Stu up your life
The Komet agency has designed a follow-up campaign for Stucard, a product of the Bern Cantonal Bank. The campaign centers on the slogan «Stu up your life.».
Following last year's launch, the agency once again conceived and designed all communication media for the 2011 follow-up campaign. Hangers, brochures, direct mails as well as decorations in all branches promote the youth product in the catchment area of BEKB/BCBE.
Responsible at BEKB/BCBE: Karl-Martin Wyss (Head of Marketing), Marianne Sterchi (Marketing Communications). Responsible at Komet: Thom Pfister (CD), Kasper Kobel (AD), Tamara Janes (graphics), Antonia Bekiaris, Isabella Jungo (text), Simon Schatzmann (head of consulting), Emma Isolini (consulting). Photography: Michael Sieber.
