Quiz from WWF and Migros

Quiz fever has broken out. To mark the 50th anniversary of the WWF, Migros has developed a special edition of Trivial Pursuit together with the environmental organization. According to CD Philipp Skrabal and Hanspeter Schweizer, Wirz was responsible for the design of the game as well as all communication measures surrounding Quizmania. Barbara Hartmann was responsible for the AD. Long-lasting fun and the expansion of the knowledge horizon within the family is ensured. With every normal purchase of 20 Swiss francs, Migros customers will receive a pack of five quiz cards until June 20, each containing six exciting questions and answers on the categories "Forest and Meadow", "Mountain", "Climate", "Sea", "Nutrition" and "Man". In total, the game consists of 200 cards. Of these, 100 are geared to children in their level of difficulty, and 100 are geared to adults. The compact game with game board, game pieces, dice and a starter set of 20 quiz cards is on sale in Migros stores for 9.80 Swiss francs. For every game sold, one franc goes to the WWF climate fund. The game can also be played online at www.quizmania.ch and even on the go with the Quizmania app. With the new campaign, Migros is trying to lure more exchange shoppers into its stores. A concept that worked very well with the recently concluded "Nanomania," as the agency knows. pan