Matter & Gretener: Lorange's expertise visualized
Matter & Gretener created an image-building MBA brochure for the Lorange Institute of Business Zurich, a provider of executive education programs.
Matter & Gretener met this requirement with a classically minimalist appearance. The portraits of Lorange professors taken by Swiss photographer Peter Hebeisen also contribute to the elegant look of the brochure. The latter are presented as the "product" of the elite educational institution: Luminaries who, thanks to their specialist knowledge and personality, ensure first-class continuing education.
Responsible at the Lorange Institute of Business Zurich: Matthias Mayer. Responsible at Matter & Gretener: Stephan Brunner (Strategy), Daniel Matter (Creative Direction), Julia Batzlen (Graphics), Lukas Tonetto (Text), Nicole Liebermann (Consulting).
