Wunderman: Bouncing around with Mini Babybel
Wunderman has created a new TV commercial for Mini Babybel. This promotes the new collection campaign, in which there is a bouncy ball in the look of the little red cheese.
To raise awareness of the campaign among parents and children, the creative team at the Y&R Group developed a summery commercial. It playfully illustrates how the collection promo works and makes you want to hop through the summer with Mini Babybel. The film and the promotion will start in mid-May.
Responsible at Bel Suisse: Barbara Frei (Head of Marketing), Sabrina Bernasconi (Brand Manager). Responsible at Wunderman (Y&R Group): Markus Gut (CCO), Fabienne Marcolin (AD), Marietta Mügge (Text), Cem Van der Schaar (FFF), Rahel Güttler (Senior Consultant). Who's mcqueen picture GmbH (Film Production): Philipp Petersson (Executive Producer), Clemens Petersson (Production Assistant), Jyri Pasanen (Director). Spacetrain (music), Jingle Jungle (sound design).
