New partner and board member at Freicom

With Christian Ruppanner as Managing Partner and member of the Board of Directors, Freicom is expanding its management team and realigning the organization at the same time.

As before, Reinhard Frei will manage the Public Relations division and Christian Ruppanner the Advertising division. Freicom will remain owner-managed. Christian Ruppanner will become Managing Partner. He will also join the Board of Directors, where he will support the existing Board members Ruth Frei, Reinhard Frei and Andreas Zeller.

Freicom has realigned its organization and working methods, as the market demands fewer contacts with broader knowledge and more discipline-independent ideas instead of garden-variety thinking, the agency said in a press release. Freicom is convinced that brands can only be successful with ideas that are independent of the communication channel and regardless of whether they are communicated digitally or classically. Only brands that manage to communicate stringently and continuously will be perceived as relevant at all, the agency continues.

Christian Ruppanner becomes Managing Partner and member of the Board of Directors after holding management positions at local and international agencies and working for Freicom for over a year.
 

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