Advico Young & Rubicam: Sharp matter for doubt
Zweifel hat eine Neuheit im Sortiment: Original Chips Red & Hot mit Chili-Geschmack. Um die perfekte Schote für die neue Knabberei zu finden, bewiesen die Chips-Experten ihren scharfen Geschmackssinn bei einem Chili-Test von Advico Young & Rubicma.
The agency's creative team had the jumpsuit wearers bite into various chilies - because only those who have experienced every kind of spiciness can make the new Red & Hot chips with just the right amount of heat, according to the campaign's motto.
The crisp TV and cinema commercials can be seen from March.
Responsible at Zweifel Pomy-Chips: Roger Harlacher, Christoph Ernst, Vittorio Ranaldo, Markus Amann. Responsible at Advico Young & Rubicam, Zurich: Martin Stulz, Thomas Schöb (CD), Lukas Wietlisbach (AD), Marietta Mügge (Text), Pascal Trütsch, Sandro Breu (Consulting), Cem van der Schaar (Agency Producer). Barney Cokeliss (Director), Rosas'n'Co Films AG (Production), Jingle Jungle (Sound).
