SF is looking for the folk music stars of tomorrow
At the beginning of the year, SRF Head of Entertainment Christoph Gebel promised more folk music for Swiss television and defined it as the main focus for 2012. But folk music fans don't have to wait until next year. The new format "Alpenrose 2011 - Die Schweizer Volksmusik-Show" will start as early as mid-April.
In the show, stars of tomorrow compete against each other in a musical competition. The search is on for the 2011 folk music newcomer, and talented musicians can register to take part from now until March 4. The up-and-coming artists will compete in one of seven categories. Each category will be led by a Swiss musician as mentor. Carlo Brunner, Francine Jordi, Melanie Oesch, Monique, Nicolas Senn, Polo Hofer and Toni Vescoli will be taking part. In the show, the television audience will decide by televoting which of the up-and-coming artists will receive the "Alpenrose 2011".

