Blue Spirit with new online marketing director
As of December 1, Sarah Dovlo has taken on the role of head of online marketing at Blue Spirit. In this role, Dovlo will, among other things, drive the integration of online and offline efforts with the other communication disciplines of trade marketing and advertising.
Sarah Dovlo studied business administration at the University of St. Gallen with a focus on media and communications. She started her career in the communications industry at the PR agency of Freddy Burger Management. Next stations were FCB Leutenegger Krüll and Contexta, where as a consultant she led accounts such as Beiersdorf (Niveau and Eucerin), Neue Aargauer Bank, Swisscom, 1818 or Cablecom.
After further training as a strategic planner, she returned to Draft/FCB Lowe Group in Wallisellen in 2009 and was entrusted with the development of the online unit in this function and as an interactive planner. Until her move to Blue Spirit, she looked after clients such as 1818, EWZ, Cailler and BMW in online matters, including corporate websites, online advertising and social media workshops.
